CREATIVE
QUESTS

BRAND IDENTITY | WEB DESIGN | CHARACTER ART

Creative Quests is a playground for curious people looking for new and exciting ways to interact with the world.

They host monthly projects for up to 50 people across the UK and remotely that hand out challenges and tasks for people to integrate into ther every day lives.
Creative Quests has now grown into a large community of likeminded creators from across the world.

BRAND
IDENTITY

Our initial brief was to bring Creative Quests into it’s own field, separating it from Channel Twelve.
We faced the challenge of creating an even more diverse and curious visual representation than it’s parent company.

We opted for striking imagery that kept versatility at it’s forefront, meaning although appearances would remain consistent, team members and third parties were able to get creative with the branding.

BRAND DEVELOPMENT

BRAND GUIDELINES

WEB DESIGN

2023

Once the brand’s identity had been confirmed,
we began designing a unique website that visualised CQ as a playground full of promises and surprises.

The plan was to wireframe a user friendly, ten page site that focused on lead generation, traffic and that built a social following.

VISIT THE SITE

INSTALLATION
2024

Since 2020, we have had a long standing and
exciting relationship with Creative Quests

and were invited to collaborate on the art direction of
their installation at Suffolk’s biggest festival, Latitude.

VIEW THE PROJECT

CHARACTER ART

2024

Creative Quests approached usto help with designing a mascot to pair with their new publication series.
The character had to be versatile to adapt to each releases different theme.

Although the concept needed to be genderless, original ideas were considered too alienso more personable, humanoid characters were considered, giving the audience someone to relate to, like a guide.

Each idea was trialled with the brand’s colours and more, finally settling on the character in black, with a colourful, illustrated interior.

MORE PROJECTS